Producers Guild Reveals 2021 Innovation Award Nominees
The Producers Guild of America has revealed the nominees for its Innovation Award, given to a new media program that significantly elevated the audience’s viewing experience.
The nominees are as follows (in alphabetical order): Adventure Lab and Dr. Crumb’s School for Disobedient Pets, Andrew Goes Outside, Artificial, Baba Yaga, BRCvr, Create Together, Fragments, Jettison, Krampusnacht, Oceanides, The Line and The Under Presents.
The award recognizes “exceptional distinctiveness, inventiveness and impact of the submitted work in expanding the conventions of program format, content, audience interaction, production technique and delivery,” the guild said in announcing this year’s nominees. “Such work may reflect a reimagining or reworking of existing concepts and approaches in a new way, or may be an entirely novel type of experience.”
The Innovation Award will be presented along with the winners of the PGA’s sports, children’s and short form awards categories during a virtual expansion on the guild’s annual pre-awards nominees breakfast event, this year titled A Day With The PGA Awards Nominees, sponsored by The Hollywood Reporter. That virtual event, featuring panels with nominated producers, will take place on Saturday, March 20.
The inaugural PGA Innovation Award was given last year to the team behind Vader Immortal: A Star Wars VR Series – Episode 1.